Brilliant Cut
Knowing is a luxury | 05.27.24
Just the right amount of hand-picked luxury marketing news and market intelligence
:: FACETS ::
→ (Robb Report) Spirits Sales Have Fallen This Year as the Industry Faces a New Normal: Beverage industry website the Spirits Business cited a new report showing that spirits sales in the U.S. were down by nearly 3 percent in the year leading up to March of 2024. That’s clearly bad news for the industry and the distilleries who actually make the spirits, and while the future remains uncertain, this is not the only pessimistic reporting as of late. Read more
→ (BNN Bloomberg) Athletes and luxury fashion are taking the brand partnership model to new heights: The upcoming Paris Olympic and Paralympic Games will be the most audacious example yet of the convergence between sport and fashion. Read more
→ (Fashion Network) Global luxury store openings slow, but APAC, NYC are key: The number of global luxury store openings fell 13% last year, but several regions bucked the trend as brands diversified their strategies and increased their focus on locations with strong domestic fundamentals. Read more
→ (NYT) Looking for ‘a Different Kind of Wow’: Next Level Hotel Experiences: From cooking with a Michelin-star chef to taking a chauffeured shopping spree i: n Singapore, hotels and resorts are offering ever-more-lavish activities for guests. Read more
→ (FT) Luxury car brands swerve from the driver’s seat to the sofa suite: From furniture to entire apartments, high-end marques are maneuvering into the world of interiors. Read more
→ (Fashionista) Why Beauty Brands Are Taking Over Luxury Hotel Spas: Thanks to partnerships with the likes of Dior, La Mer, 111 Skin, The Well and HigherDose, the most coveted spa experiences are now a joint effort. Read more
→ (Hypebeast) Tennis Icons Roger Federer and Rafael Nadal Star in Louis Vuitton's Core Values Campaign: The campaign was shot by legendary photography Annie Leibovitz in the Dolomites in Italy. Read more
→ (Fast Company) Olympic’s retail boost has European luxury brands shifting gears: European luxury retailers are betting on a surge in business as crowds and closures in Paris have tourists eyeing other cities. Read more
→ (Louis Vuitton) Sun Yitian Charms For LV: Louis Vuitton collaborates with Chinese artist Sun Yitian for its Pre-Fall collection, featuring playful designs across accessories, leather goods, and fragrances, adding a whimsical touch to the iconic brand. Read more
→ (WSJ) Why a Shabby Luxury Brand Is Hard to Fix: Slowing sales and LVMH’s growing clout are a tough backdrop for turnarounds at brands such as Gucci and Burberry. Read more
Flash Stats: Luxury store openings were down 13 percent year-over-year in 2023. North America saw a 13 percent uptick in store openings with New York notching the highest number in the region. Europe lagged, with openings down 17 percent year-over-year. - Savills report
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