Brilliant Cut
Knowing is a luxury | 12.09.24
Just the right amount of hand-picked luxury marketing news and market intelligence
:: FACETS ::
→ (Galerie) Ralph Lauren Brings Polo Bear to Life with Interactive Holiday Window Displays: Using ground-breaking AI technology, the brand’s beloved icon is spreading cheer this holiday season. Read more
→ (FT) Roadshows on a roll as vehicle for watch brands’ storytelling: Travelling exhibitions are becoming a bigger part of strategies to draw clients into a culture, rather than just sell to them. Read more
→ (WWD) Bottega Veneta Welcomes VICs to New Manhattan Home: The Italian luxury brand has opened a new Residence on Madison Avenue, its second after its palazzo in Venice. Read more
→ (WSJ) Customers Are Quitting Luxury Brands as Price Hikes Go Too Far: By charging more, the industry is inadvertently encouraging its shoppers to buy from cheaper rivals and the resale market. Read more
→ (NYT) Bulgari Puts the Focus on Customer Experience: Laura Burdese, recently appointed to the jewelry house’s new post of deputy chief executive, talks about retail, heritage and her own jewelry purchase. Read more
→ (WWD) Snap’s Bitmojis Step Out With Prada, Miu Miu Bags: Prada and Miu Miu open a new handbag category for Snapchat’s Bitmoji, with digital versions of real product. Read more
→ (Vogue Singapore) Tilda Swinton, Xin Zhilei and Leah Dou star in a special film ahead of Chanel’s Métiers d’art 2025 show in Hangzhou: The West Lake in Hangzhou serves as the gleaming main character in Chanel's new film for its Métiers d'art 2025 collection. Read more
→ (The Art Newspaper) How luxury buyers are changing art as we know it: The trade is increasingly reliant on an ultra-wealthy international clientele that lives what may be termed a ‘luxury lifestyle’. Read more
→ (The Times) Anna Wintour: Why I admire Gap and Uniqlo: Vogue’s editor-in-chief says the high street is finally putting style first after decades of ‘knocking things off’. Read more
Flash Stats: Billionaire wealth skyrocketed by 9% to a record $12.1 trillion in 2023. The U.S. billionaire population increased by 10% to 1,050 people. New York City remains the apple of billionaires’ eyes, with the most global billionaires. - Altrata Billionaire Census 2024
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