Just the right amount of hand-picked luxury marketing news and market intelligence
:: FACETS ::
→ (WWD) Jacquemus Continues Apple Partnership With New Campaign: The one-minute campaign film for La Croisière zooms in on “Just a normal day at Jacquemus ateliers,” using the capabilities of the iPhone 16 Pro Max. Read more
→ (WSJ) A Hot New Label for Luxury Brands to Consider: ‘Made in America’: Manufacturing in the U.S. would help European designers skirt a tariff war. Luckily, most shoppers can forgo the ‘Made in France’ tag. Read more
→ (Jing Daily) Small cities, big spenders: China’s new luxury hubs. From Wuhan to Zhengzhou, China’s lower-tier cities are becoming luxury retail powerhouses, driven by migration and rising disposable incomes. Read more
→ (WatchPro) How LVMH plans to transform TAG Heuer one Formula 1 race at a time: Life in Formula 1: If everything seems under control, you’re just not going fast enough. Read more
→ (Fashion United) Saks Fifth Avenue’s acquisition of Neiman Marcus could be the future of U.S. luxury retail: Saks Fifth Avenue's recent acquisition of Neiman Marcus marks a pivotal shift in America's competitive landscape of luxury retail. Read more
→ (Reuters) Birkin bag maker Hermes extends lead over rivals with end-of-year sales surge: French luxury group Hermes reported fourth-quarter results well above analyst expectations. Read more
→ (WWD) The Rise and Fall of the Fashion Empires: The idea of owning and operating a big house of brands is on the wane as fashion’s traditional consolidators struggle. Read more
→ (NYT) Louis Vuitton Watches Plays a Long Game: Jean Arnault, the brand’s director of watches, is confident that his gamble on high-end, high-priced designs will soon pay off. Read more
→ (WSJ) Coach, Ralph Lauren Hit the Right Price for Affordable Luxury: With ultrahigh-end brands taking price hikes too far, another tier of luxury is finding opportunity. Read more
Flash Stats: 55 percent of luxury consumers in the US have used concierge services to source luxury goods or access exclusive experiences such as in-demand restaurants, VIP entry to sell-out shows and elevated travel. Interestingly, Gen Z shoppers (51 percent) are more likely to use concierge services than Millennial (49 percent) and Gen X (39 percent). - Vogue Business/CapitalOne Study, September 2024
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