Just the right amount of hand-picked luxury marketing news and market intelligence
:: FACETS ::
→ (WWD) Saks-Neiman’s Merger Has Finally Arrived: What Are the Ramifications? Amazon is an investor in the deal, as the giant e-tailer aims to expand its luxury foothold. Read more
→ (WSJ) The Crazy Economics of the World’s Most Coveted Handbag: The Hermès Birkin is one of the fashion world’s most conspicuous markers of wealth. Is it worth the investment? Read more
→ (Fashion Network) Delta Air Lines partners with Missoni: Global airline Delta has teamed up with Italian luxury fashion house Missoni to elevate the travel experience. Read more
→ (NYT) Where Does Chanel Go From Here?: It’s between designers, and at a crossroad. Read more
→ (Travel Weekly) How the Ferragamo family built a niche in luxury hospitality: The Ferragamo name may be most synonymous with high-end fashion, but the Italian family has long had a foothold in luxury hospitality. Read more
→ (Chain Store Age) Saks to grow Fifth Avenue Club format in major markets: Saks Fifth Avenue is expanding its luxury personal shopping and styling service through new standalone locations. Read more
→ (Wine Spectator) A Luxury Ride Inspired by a Luxury Wine? Antinori and Maserati Unveil Collaboration: The Italian luxury car firm and renowned winemaker have teamed up on an electric luxury convertible, inspired by the super Tuscan wine Tignanello. Read more
→ (WWD) Missoni Now Dresses Gin Bottles, Too: The Italian brand has partnered with Malfy Gin on limited-edition bottles in customized packaging. Read more
→ (Fashion Network) Luxury: VICs, crucial customers still misunderstood by labels: Boston Consulting Group (BCG) with the Italian association of luxury companies Altagamma, give an idea of the surprising shortcomings of the luxury sector when it comes to 'Beyond Money' consumers. Read more
→ (CNBC) The five secrets to Ferrari's success as a luxury brand: This year, Ferrari for the first time surpassed Hermès as the most valuable luxury company in the world as measured by stock multiple, which gauges growth and profit prospects. Read more
Flash Stats: "Beyond Luxury" consumer segment, with an annual personal spend of more than €50,000, represent less than 1% of the total number of luxury clients. In terms of spending, however, they account for 21% – more than 200 times the average consumer. Their importance has doubled compared with 10 years ago.- BCG-Altagamma 2024 Study
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