Brilliant Cut
Discover more from Brilliant Cut
:: FACETS ::
Just the right amount of hand-picked luxury marketing news and market intelligence ↓
→ (NYT) Watch Brands Borrow Some of Music’s Cool: Audemars Piguet, Richard Mille and Hublot are among the makers mining connections with performers for the social media boost and appeal to young consumers. Read more
→ (Retail TouchPoints) Porsche Debuts ‘Hospitality-Forward’ Car Retailing with New Studio Concept: Porsche has shifted its retail strategy into a higher gear with the debut of the first Porsche Studio concept in San Diego. Designed to make the car-buying experience more customer-centric, the Porsche Studio offers an alternative to the traditional dealership experience by emphasizing pricing transparency, simplicity and personalized touch points. Read more
→ (Wallpaper) A new experience from Bentley Motors offers the most luxurious road trip ever: Take the road trip of a lifetime at the wheel of one of the world’s most sought after luxury cars. Bentley Motors has unveiled a global calendar of ‘Extraordinary Journeys’ - a speciality travel series that gives exclusive access to the finest design, architecture, and hospitality in a variety of inspirational locations. Read more
→ (WWD) Louis Vuitton Opens Resort Store and Italy’s First Café in Taormina: As the blueprint for the modern fashion concept store has evolved to include not just merchandise but also food, entertainment, technology and more, Louis Vuitton is opening a café-flanked resort boutique in the tony seaside destination of Taormina on Sicily. Read more
→ (Hypebeast) How Gen-Z Became a Generation of Grail-Finding Fashion Archivists: Gen-Z waves good bye to today’s luxury landscape, favoring old Raf Simons, Vivienne Westwood, Prada, FENDI, Marc Jacobs and JPG. Read more
→ (Decrypt) As Coach Swallows Versace, A Crypto Divide Grows in Luxury Fashion: An $8.5 billion merger between luxury giants could have major implications for the future of blockchain in fashion. Read more
→ (FT) Van Cleef goes on the Grand Tour: Why the jeweller embarked on an epic European trip. Read more
→ (WWD) Luxury Is Heading Toward a Post-Euphoria Phase: After gorging on luxury goods amid post-COVID-19 euphoria, consumers are likely to “sober up,” causing growth to moderate and returning the sector to its cyclical pattern. Read more
→ (Bloomberg) Ralph Lauren CEO Louvet Targets Young Shoppers in the Metaverse: Five minutes with Patrice Louvet on what people are wearing to the office, how not to use influencers and why the company is investing in the metaverse. Read more
→ (Barron's Penta) U.S. Dominates the Ranks of the Wealthy—but China Continues to Gain Ground: The 2.4% drop in global wealth last year hit the richest of all, mostly because of a freefall in financial markets. Read more
→ (British GQ) Inside Pharrell's world at Louis Vuitton – and the new era of fashion he's leading: With Pharrell Williams freshly enthroned at Louis Vuitton, a grand new convergence between fashion and pop culture is underway. GQ followed along for the audacious opening of Pharrell’s reign – and learned more about the ambitious revolution he’s planning to mount. Read more
:: PODCASTS ::
Listen to my latest interviews with luxury industry leaders ↓
The Luxury Item podcast: Jeff Lotman, CEO and Owner of Fred Segal
Facing the Giants podcast: Emilia Fazzalari, Co-Founder and CEO of Cincoro Tequila
Thank you for reading Brilliant Cut - Scott
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