What is Brilliant Cut?

Brilliant Cut is a free bi-weekly newsletter with just the right amount of luxury marketing stories hand-picked for you.

Who am I?

My name is Scott Kerr, and I’m founder & managing partner of Silvertone Consulting, a luxury consultancy that helps brands elevate desirability. I’m a seasoned global marketer, luxury expert, and brand strategist who is trusted by legendary brands and aspiring startups across the luxury sector. By thinking sharper and branding smarter, I inspire businesses to create extraordinary value and connect deeply with their audiences. I’ve held executive leadership positions at some of the top ad agencies, media companies, and consumer brands.

I boast a significant presence in the podcasting world. I’m the host of The Luxury Item podcast, which is recognized as the leading podcast on the business of luxury. CEOs and other leaders from the most influential luxury brands are regular guests on the show, discussing the topics that matter most to the industry. The Luxury Item podcast is listened to by decision makers in over 150 countries worldwide and has become one of the most influential voices of the luxury business. It’s available on Apple Podcasts, Spotify, Google Podcasts, or wherever you get your podcasts.

I’m also an adjunct professor at New York University where I teach luxury digital marketing.

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